About Us

New Patients Unlimited

New Patients Unlimited began in 2013 with the goal of providing a new solution to a common problem: how to successfully market your dental practice.  We are a division of Capacity Management, which has been in the consulting industry for over 30 years and has a proven track record of increasing profitability.  Our approach is business oriented and dedicated to improving your bottom line.  During our 30 years consulting dental practices, dentists have listed Marketing as one of their top concerns.  Successful marketing increases new patients and grows your practice.


Greg Jack

Founder & Consultant

Throughout his 30 years in the consulting industry, Greg Jack has had a passion for marketing and practice systems. Early in his career, Greg understood how crucial new patients are to growing a practice and was a pioneer in developing the systems needed to accomplish this. As a result, he has helped a wide range of practices throughout the United States to develop marketing programs that deliver the new patients they need.

Greg also has an eye for the inner workings of a dental office. He often can quickly find the root causes that affect a practice’s profitability and production. He has assisted other consulting firms develop successful marketing and consulting programs that are still being used today.

Greg created many of the concepts that are now considered indispensable in running successful practices and he remains on the cutting edge of high growth consulting. Greg is an expert in practice diagnostics, communication skills, and end-results, making him “The Doctor’s Doctor for Practice Building.”

McKenna McKinnon

Office Manager/Human Resources

McKenna has since been a valuable team member of Capacity Companies for the past 17 years. She started working with Capacity Companies in high school learning organization, customer service, filing and systems.  Since then, her determination and willingness to learn has brought her to wear many hats contributing to all aspects of Capacity Companies, where she is now leading the team. McKenna is dedicated to learning about the latest advancements in dentistry and incorporating them into our clients' practices. She continuously attends classes, seminars and conferences while she works towards her Marketing Degree.  McKenna directs all of our work with our sister company- Inspiring Mail- our preferred Direct Mail Marketing provider.

McKenna and her husband live on a ranch in San Tan Valley with their three handsome little boys and one mischievous French bulldog, Pip. As a Rodeo Queen Coordinator, she loves helping and mentoring new young Rodeo Queens in the PRCA Rodeo. When she is not at the office, McKenna enjoys riding horses, traveling, camping with her boys and country dancing.

Kendree Bitter

Marketing Director

Kendree has lead an exciting career in Marketing Consulting and Process Improvement. She graduated from Arizona State University with a degree in Business Law, where she attended on full-ride Academic scholarship and graduated with Honors. She has worked extensively with branding for clients all over the world, including multiple winners of the popular American TV Show 'Shark Tank'. As a process improvement specialist, Kendree will analyze a current process and quickly make changes to modernize, enhance performance, maximize ease and efficiency for team members, and improve short and long term results.

Working in the Oral and Maxillofacial industry during college, combined with her marketing and process improvement prowess makes her an ideal consultant on practice marketing and internal process improvement.

Outside of work Kendree enjoys travelling the world, silversmith jewelry making, art collecting, writing children’s books, online shopping and of course, bubble baths.

Lisa Mitchell

Executive Administrative Assistant

Lisa Mitchell is a seasoned Executive Assistant with over 15 years in the field.  She has extensive experience with all administrative tasks, including scheduling, travel and accounting.  Having held positions in the medical, real estate and education industries, Lisa is able to tailor her skills to meet the needs of a variety of clients.  She has increased efficiency in many of her assigned roles and has developed several successful student training materials and employee development programs.  Lisa is able to interact directly with potential and existing clients, and has increased client satisfaction and retention ratings with several companies.

In addition to her duties as an Executive Assistant, Lisa is a member of the Executive Assistant Professional Organization and is also active in her community.  She participates actively with local Pit Bull rescues Valley of the Sun and Rescue Ranch but will not turn away any assortment of four-legged fur babies in need.  Lisa is very involved with her immediate family including her Mother, Adult Son and Daughter along with two beautiful grandchildren and her own pit bull, Lillee.